is actually in the wrasse family. A large size fish in NC waters is in the 20 lb+ range. they are very common here in nc in waters 90'+ but they are not commonly caught by fisherman due to their diet. They dont like typical "bait" as they prefer crabs, sea urchins, worms and shellfish. You will see them diving in that depth of water quite often, they are a very curious fish.
I have never caught one on a jig but friends have and a few folks have some techniques to get them to bite a hook more often. They fight very hard. As for eating, one of the best things the sea has to offer!
http://en.wikipedia.org/wiki/Hogfish
CC